Como os elementos de estilo devem ser usados na composição de um texto: a escolha das palavras, exatidão, concisão, estrutura. Word choice and diction: usage – nonstandard language, technical language, biased language. Exactness: denotation/connotation; figurative language. Conciseness. Audience, a check list. Structure: unity, balance, cohesion, parallelism. Glossary. Composing an essay; establishing purpose; establishing a pattern; discovering a topic; developing a thesis; generating material. The first draft and revision techniques. Proofreading. Manuscript form. A finished essay.
